Arbesko, Sweden’s only remaining safety shoe manufacturer, has been crafting footwear in Kumla since 1839. To help them reflect their strong heritage while looking ahead, I designed a modern website that highlights their craftsmanship and positions the brand confidently for the future.
2023
App concept
UI design
UX design
Branding
Individual project
(Berghs School of Communication)
Web Design
2025
Intro
Intro

Arbesko needed a website that reflected their legacy of Swedish craftsmanship while presenting a modern, forward-looking brand. I led the design process, creating a clean and structured site that showcases their products with clarity and confidence. The new website balances tradition with innovation, honoring Arbesko’s heritage while positioning them for the future.

Comparing the original website with the newly redesigned one.
The end, discover more projects here
Email
hello@williambuller.com
Social
LinkedIn
Designed and built by me